Digital Campaign Manager
Digital Campaign Manager Job Invitation Are you a do-er who wants to work in the job, not working with or managing others? Are you someone who knows there’s an exact right way to do things, and who makes sure things are done right? Are you someone who likes to stay busy, and always has something up next?Then you should be applying for The Black Sheep’s Digital Campaign Manager role today! Responsibilities • Campaign Development & Management: Design, implement, and manage PPC campaigns on CTV, Meta and other ad-serving platforms. • Keyword and Audiences Research: Conduct thorough keyword, demographic, location and behavioral analysis to identify high-converting audiences, terms and offers. • Budget & Bidding Management: Monitor ad budgets and adjust bidding strategies to maximize return on marketing spend (ROAS) and conversion/new customer goals. • Performance Monitoring & Optimization: Continuously track campaign performance using data-driven insights and make strategic adjustments for better results. • A/B Testing: Perform experiments to test different ad variations, offers and audiences to enhance click-through and conversion rates. • Reporting and Client Alignment: Generate and present detailed reports analyzing campaign performance and providing actionable insights to customers; gain their insights/direction and revise the campaigns to match their goals and ROAS/conversion expectations • Ad Copy Creation: Write creative and compelling ad copy to attract clicks and improve performance. • Collaboration: Work with content creators, designers, and other marketing professionals to ensure cohesive campaign strategies across platforms. Salary & Benefits • Competitive salary for position in the digital marketing management field. • Unlimited Paid Time Off. • Fully-remote organization Job Type: Full-time Pay: $70,000.00 per year Benefits: • 401(k) • Dental insurance • Flexible schedule • Health insurance • Paid time off • Professional development assistance • Vision insurance Work Location: Remote Apply tot his job