Job Description:
• Administers and maintains the DAM platform, performing updates, configurations, and platform optimizations.
• Troubleshoots user issues and partners with ITS Product teams for escalations and technical enhancements.
• Oversees ongoing asset ingestion and organization, ensuring duplicates, non-compliant assets, and obsolete content are deprecated appropriately.
• Manages user permissions, access controls, and asset security.
• Maintains and enforces metadata, taxonomy, and controlled vocabulary standards to drive consistent asset structure.
• Develops and leads DAM governance strategies aligned with enterprise content management objectives.
• Conducts data quality checks to maintain metadata accuracy and consistency, identifying areas for improvement.
• Reviews, evaluates, and validates AI-generated tags to ensure relevance and accuracy.
• Designs and refines workflows for the end‑to‑end asset lifecycle, including ingestion, tagging, rights management, version control, delivery, expiration, and archiving.
• Continuously monitors workflow efficiency and identifies opportunities to streamline processes and improve user experience.
• Builds and maintains analytics dashboards and reporting to track asset usage, discoverability, creative reuse, and distribution trends.
• Provides insights and recommendations that guide content strategy, marketing activation, and operational decision-making.
• Creates training materials, documentation, and best‑practice guidance to support end users, creators, and partners.
• Leads training sessions and onboarding for new users to ensure consistent and effective use of the DAM.
• Communicates updates, governance guidelines, system enhancements, and workflow changes clearly and proactively.
• Collaborates with cross-functional teams—including marketing, ITS, creative, and content production—to ensure the DAM continues to evolve with organizational needs.
• Evaluates emerging technologies, integrations, and AI/ML enhancements that strengthen DAM capabilities.
• Acts as a subject‑matter expert on how DAM supports personalization, omnichannel content strategy, and creative operations.
Requirements:
• Bachelor’s degree in Information Management, Digital Media, Marketing Operations, Library Science, or a related field.
• 3–5 years of experience in Digital Asset Management, content operations, marketing technology, or similar roles.
• Hands‑on experience with DAM platforms, metadata structures, and asset lifecycle processes.
• Strong understanding of metadata, taxonomy development, and controlled vocabularies.
• Proven technical aptitude and ability to quickly learn new technologies and integrations.
• Excellent organizational, analytical, and critical‑thinking skills.
• Interest or experience in utilizing AI/ML tools within DAM environments.
• Strong verbal and written communication skills.
• Demonstrated success working in a matrixed, cross‑functional environment.
Benefits:
• Core Medical Coverage: (low cost low deductible Medical, Dental, and Vision Insurance plans)
• 401K Retirement Plan with 7% Employer Contribution
• Exceptional Paid Time Off
• Maternity / Paternity Leave
• Infertility Treatment Program
• Adoption Assistance
• Education Assistance
• Enterprise Learning and Development
• And more