Objective: Help me secure a mid to senior level marketing role in the U.S. within the food, beverage, CPG, packaging, or foodservice industries.
My Background: I am a marketing leader with 16 years of experience in CPG, foodservice, and packaging. I have led category management, product commercialization, private brand strategy, and go to market execution for major national accounts including Costco, Walmart, Subway, Panera, Sysco, and more. (From résumé: “Results-driven marketing leader with 16 years of experience in CPG, foodservice, and packaging marketing…”)
Target Roles:
•Senior Marketing Manager
• Category Marketing Manager
• Product Marketing Manager
• Innovation Manager
• Private Brand Manager
• Channel Marketing Manager
• Senior Manager, Commercialization or NPD
Target Industries:
• Food & Beverage
• CPG (B2B or B2C)
• Packaging
• Foodservice suppliers
• Retail private brands
• Manufacturing
Responsibilities for the VA:
1. Job Sourcing
o Identify 20–40 relevant U.S. job openings per week
o Ensure roles match my experience level and industry background
2. Application Support
o Customize my résumé for each role
o Write tailored cover letters
o Submit applications on my behalf (with my approval)
3. LinkedIn Support
o Identify recruiters and hiring managers
o Draft outreach messages for me to send
4. Tracking & Reporting
o Maintain a job tracking spreadsheet
o Update status of applications
o Flag high priority opportunities
Tools You May Use:
• LinkedIn
• Indeed
• ZipRecruiter
• Company career sites
• My résumé, cover letter templates, and job tracker
Communication Expectations:
• Provide a weekly summary of applications submitted
• Flag urgent or high fit roles immediately
• Maintain confidentiality and professionalism