Note: The job is a remote job and is open to candidates in USA. Glowco is a wellness brand dedicated to helping families achieve better sleep and enhanced calm through science-backed products. They are seeking a Senior eCommerce Landing Page Strategist who will design high-conversion landing pages, conduct market research, and create persuasive copy while collaborating with designers and developers.
Responsibilities
• Designing high-conversion landing pages
• Conducting market and consumer research
• Creating persuasive, user-friendly copy
• Collaborating with designers and developers to ensure functionality and aesthetics
• Optimizing the performance of landing pages through data analysis, A/B testing, and iteration
• Aligning with Glowco's brand tone and marketing vision
Skills
• Proficiency in creating and editing compelling and persuasive copy for eCommerce platforms
• Familiarity with market research, consumer behavior insights, and data-driven decision-making
• Strong understanding of design principles and experience collaborating with web designers and developers
• Proven ability to strategize, organize tasks, and meet tight deadlines
• Experience with A/B testing and landing page conversion rate optimization techniques
• Excellent communication skills and a collaborative mindset
• Profound knowledge of eCommerce platforms, website performance metrics, and digital marketing strategies
• Bachelor's degree in Marketing, Business, UX/UI Design, Communications, or a related field
• Portfolio showcasing experience in landing page strategy, copywriting, and eCommerce design optimization is highly preferred
Company Overview
• Glowco is a modern wellness brand on a mission to help families sleep better, feel calmer, and live brighter. It was founded in 2015, and is headquartered in West Palm Beach, Florida, US, with a workforce of 11-50 employees. Its website is https://www.theglowcompany.co.